Throughout this book, I’ll be referencing my own work to provide examples of concepts. Please feel free to check out the links below to read helpful case studies that support this book.
Due to the nature of my PR stunts, videos for certain clients and the NDA’s (non-disclosure agreements) that come with them, I haven’t been able to share case studies pertaining to my viral work here. Instead, I’ve done the next best thing and made myself go viral time and time again so you can see clear evidence of just how well my strategies work. Check them out inside.