My Viral Secrets with James Shamsi by BAMF

My Viral Secrets with James Shamsi

Throughout this book, I’ll be referencing my own work to provide examples of concepts. Please feel free to check out the links below to read helpful case studies that support this book. 

Due to the nature of my PR stunts, videos for certain clients and the NDA’s (non-disclosure agreements) that come with them, I haven’t been able to share case studies pertaining to my viral work here. Instead, I’ve done the next best thing and made myself go viral time and time again so you can see clear evidence of just how well my strategies work. Check them out inside. 

FEATURED IN

Highlights

#FLESHCASH

#HIREJAMES

#FREETHENIPPLE

What's included?

File Icon 19 files Text Icon 34 text files

Contents

What are my viral secrets?
Who is James Shamsi?
6.34 MB
Some things I've done
89.1 KB
IT'S TIME TO GET THE WORLD TO NOTICE YOU.
There is a viral formula.
$10,000 inside of 200 fake vaginas
1.61 MB
Tried to kill the Kardashians
6.34 MB
Grew a Facebook page from 100 likes to 5,600,000 in 14 months... without spending a CENT
110 KB
Made Instagram Hate Me Forever
80 KB
HIJACKED TechCrunch's summer party... with a filter
137 KB
Raised $500,000 on Kickstarter in less than 30 days
90.6 KB
BEFORE WE START
I've been featured in...
TL/DR
PODCASTS & INTERVIEWS
SAY HI!
FUNDAMENTALS
What is growth hacking?
EXAMPLE - ALS Ice Bucket Challenge
Ice Bucket Challenge
1.64 MB
WHAT DOES IT MEAN TO GO VIRAL?
100views.jpg
24.4 KB
TO GO VIRAL, OR TO NOT GO VIRAL?
TO GO VIRAL, OR TO NOT GO VIRAL?
GOING VIRAL ISN’T FOR EVERYONE
GOING VIRAL ISN’T FOR EVERYONE (CONT'D)
WHEN DOES IT MAKE SENSE TO GO VIRAL?
WHEN DOES IT MAKE SENSE TO GO VIRAL?
THE 4 INGREDIENTS OF VIRALITY
Going viral isn’t rocket science.
EXAMPLE: #KARDBLOCK
#KardBlock
#KardBlock Entertainment Tonight
6.34 MB
EXAMPLE: #FREETHENIPPLE
80 KB
EXAMPLE: #HIREJAMES
63.5 KB
EXAMPLE: #PUPPIFY
933 KB
EXAMPLE: #FLESHCASH
1.61 MB
HOW TO COME UP WITH A VIRAL IDEA
EXAMPLE: RECRUITMENT FIRM
COLLABORATING
HOW TO GET PEOPLE TO GIVE A SHIT ABOUT YOU
HOW TO GET PEOPLE TO WRITE ABOUT YOU
EXAMPLE: THE STAR WARS ELEVATOR PRANK
THE STAR WARS ELEVATOR PRANK
7.22 MB
WHO TO CONTACT
JOURNALIST HUNTING
MORE JOURNALIST TARGETING EXAMPLES
CREATE A DATABASE
EMAIL
HOW TO GET EMAIL ADDRESSES
HUNTER.IO
463 KB
HUNTER.IO (CONT'D)
148 KB
STREAK: EMAIL TRACKING
510 KB
BENEFIT 1 of STREAK: GAUGE INTEREST
BENEFIT 2: COSMIC INTERVENTION - LOL.
SETTING UP YOUR ALIAS
HOW TO EMAIL WITH ALIAS ACCOUNTS
THE INITIAL SUBJECT LINE
Intro: {Recipient's Name} <> {My Name}
HOW TO EMAIL AS YOURSELF
MAIL MERGES
Overview
TWITTER
Find the Twitter account of your target journalist
VIRAL SEEDING
FORUMS
BLOGS
FACEBOOK GROUPS
TRADING UP THE CHAIN